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Lunar Bloom Journal

Notes from the studio — the craft, history, and styling of Nanjing velvet flowers.

Velvet in Motion — A Studio Film VIDEO

Velvet in Motion — A Studio Film

Behind the Bloom · September 08, 2026

BloomVelvet Flower CraftNanjing Velvet Flower (Ronghua) FormatShort Film FromLunar Bloom Studio Watch velvet flowers come to life in the s…

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Purple Tulip in Velvet — A Studio Film VIDEO

Purple Tulip in Velvet — A Studio Film

Behind the Bloom · September 08, 2026

BloomPurple Tulip CraftNanjing Velvet Flower (Ronghua) FormatShort Film FromLunar Bloom Studio Watch our purple tulip come to life in the …

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Velvet Flowers Over Jewelry: How to Wear, Gift, and Care for Them

Velvet Flowers Over Jewelry: How to Wear, Gift, and Care for Them

The Way to Wear · September 08, 2026

Style · Journal Why Smart Dressers Are Choosing Velvet Flowers Over Jewelry From the Journal · A modern styling guide to ronghua · 7 min rea…

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Why Period Dramas Love Ronghua: From Yanxi Palace to Journey to the West

Why Period Dramas Love Ronghua: From Yanxi Palace to Journey to the West

The Craft · September 08, 2026

On Screen · Journal Why Period Dramas Can't Resist Nanjing Velvet Flowers From the Journal · Ronghua on the costume-drama runway · 5 min rea…

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A Thousand Years in Bloom: The Story of Chinese Velvet Flowers

A Thousand Years in Bloom: The Story of Chinese Velvet Flowers

The Craft · September 08, 2026

Craftsmanship · Journal A Thousand Years in Bloom: The History of Chinese Velvet Flowers From the Journal · The long life of a Nanjing velve…

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Two Cities, One Flower: The Nanjing–Beijing Divide in Ronghua

Two Cities, One Flower: The Nanjing–Beijing Divide in Ronghua

The Craft · September 08, 2026

Craftsmanship · Journal One Flower, Two Cities: The North–South Schools of Chinese Velvet Flowers From the Journal · The living lineages of …

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Why Velvet Flowers Cost What They Cost

Why Velvet Flowers Cost What They Cost

The Craft · September 08, 2026

Craftsmanship · Journal Why Velvet Flowers Cost What They Cost: Inside the Making of Nanjing Velvet-Flower Ronghua From the Journal · A visi…

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Our Story: From Nanjing Workshops to Your Wardrobe

Our Story: From Nanjing Workshops to Your Wardrobe

Behind the Bloom · May 13, 2026

Every Lunar Bloom piece is shaped petal by petal in our Nanjing studio — a short story about how a velvet flower is made, and why it is made to be wo…

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Join the bloom

Notes on new chapters, studio stories, and a first look at new blooms.